Aamir Khan start promotion of ‘Talaash’ after Diwali

Aamir Khan is always known for his meticulous planning and early promotion of his films, but this time he has bent his own rules for “Talaash“, which hits screens Nov 30.

With two biggies – “Jab Tak Hai Jaan” and “Son of Sardaar” – gearing up for release this Diwali, Aamir strategically decided to stay away from any animosity by scheduling the promotions of “Talaash” post the festival.

 The source told “Aamir will start full-scale promotion of ‘Talaash’ after Diwali.”

Directed by Reema Kagti, “Talaash”, a thriller, has several highlights – it will see Aamir with two actresses Rani Mukherji and Kareena Kapoor, a factor which is not so common in his films.

Also, the film has captured local areas of Mumbai, which are gradually being demolished. It has been shot in areas like Charni Road, Lower Parel, Colaba, Grant Road and Central Bombay to add the actual flavour of the city in the movie.

Kagti said: “Real locations… mostly old structures and buildings that are fast fading from Mumbai, are used.”

After completing a gruelling film schedule of “Dhoom 3” in Chicago, Aamir is back in the city since almost two weeks, but all this while he kept a low profile because he didn’t want to barge into the space that the two biggies needed before their release, said a source.

To be precise, he plans to roll out the promotions post Nov 16.